TotalStart

Lifestyle Business & Passive Income Talk With A Side Of Travel And Gadgets

Date archives October 2014

Tools For Startups

How To Install And Configure A WooCommerce Theme

Setup WooCommerce ThemeOk so now we’re cranking, you should have picked out and bought the wordpress/woocommerce theme from the previous post.   Now that you’ve got it, let’s go ahead and set it up in WordPress and start to configure it.   Luckily setting up the theme is super easy, configuring it on the other hand can get a little bit tricky, especially if you don’t have a strong web design or programming background.   However you’ll definitely be able to set it up, so let’s start with that:

Step 1: First thing you need is the zip file from whichever site you bought your theme from.

Step 2: Login to your WordPress admin account.

Step 3: On the left hand bar go to “Appearance” then “Themes”

Step 4: Click the “Add New” button thats up towards the top of the page.

Step 5: On the next page click “Upload Theme” then select the zip file of the theme that you purchased.

Step 6: Once it’s uploaded you’ll see it on the main themes page with the others.  Simply click the “Activate” button to turn it on.

Now you can go load up your site and see the new theme in action!   Chances are, unless you’re really lucky, that the theme doesn’t look just right.  This is where some tweaking is going to come into play.   From the themes page you’ll see a “Customize” button on your new theme and from there you can go in and edit the basics.

Once you’ve got all the options edited from there and you want to do more, you’ll need to start digging into the site a bit more from the “Appearance” > “Editor” tool.  If you’re not familiar with code and time is of the essence I would highly recommend jumping over to oDesk.com and putting a job post out for a WordPress developer.  Be very detailed in what you need done and make sure you only higher someone who has good past reviews and has worked at least 100 hours.  You should be able to find someone for around $8 an hour who can get you up and running.

Remember don’t do too much with your design at first, just get your logo up in there, tweak colors, and then modify anything else that needs to be changed.   Let’s get to the point of being able to run orders through ASAP, then go back and spend time doing any bells and whistles you have in mind.  If anything try to simplify down your design and site as much as possible.  Everyone suffers from delusions of grandeur when first starting up something, so keep it as simple as possible, you have all the time in the world down the road to add in things like a blog.

I went ahead and picked a simple theme for the item I’ll be selling.  It’s really clean and simple and made sure not to spend any extra time.  Since it’s only 1 product to start I was able to eliminate a ton of stuff from the design and really whittle it down.  I also had to bring on a WordPress guy to make some changes for me, it ended up only being about 2 hours of work at $10 an hour.

Now that we’ve got the site setup, in the next post I’ll move on to adding some products in and playing around with modifying WooCommerce settings.

Online Marketing / Tools For Startups

Top 5 WooCommerce Themes For Selling A Product

Now that we’ve decided on WooCommerce for the site’s shopping cart, now it’s time to grab a theme for it.  Basically a theme is a premade template that will help you speed up your whole design process.  Instead of designing an entire site from scratch you can pick out a theme that you feel meets you needs best and then just tweak it to have your own look and feel.  It’s pretty mind blowing that something that only a few years ago would take thousands if not tens of thousands of dollars to have designed and integrated now only takes around $50 and a few hours of your time to modify it!

Here are the top 5 designs I found for selling a physical product using WooCommerce.   I’m a big fan of keeping things simple and clean and focusing mostly on the product so you’ll see that reflected here.  Remember this should basically be a rough draft for your site, on most of these themes you’re able to change the color schemes and graphics around to really match your new companies brand and personality.   One other thing you should look for is a “responsive” theme, what this means is that the theme will look good in both desktop PCs and mobile devices.  With mobile becoming more and more popular it’s a smart move to start out with a website design that is responsive from the get go.

#1 – MinDig Theme (Click Here To See The MinDig Demo)
I really liked this theme, its super clean and has a good look and feel to it.  It’s responsive and n the demo link above you can see how well it works on different mobile devices.
Mindig Screenshot

 

#2 – Swagger Theme (Click Here To See The Swagger Demo)

Swagger is another really clean and easy to follow layout.  They have a nice selection of modified versions too so you can pick the one that meets your products needs best.  Swagger WooCommerce Theme

 

#3 – Maya Shop Theme (Click Here To See The Maya Shop Demo)

This is one of the most popular themes out there for WooCommerce.  Its a couple years old, but it’s a classic with a bunch of solid support since it’s been around so long.  Its really clean and I like how it’s a little bit more texty which helps a bit when it comes to SEO.


MayaShop Screenshot

 

#4 – Captiva Theme (Click Here To See The Captiva Demo)

Captiva is a really nice full width theme.  They have a great navigation setup on the inside pages which really allows for customers to click around.  Keep in mind though if you don’t have a bunch of products this might not be the best fit for you.
Captiva Screenshot

 

#5 – Humble Shop Theme (Click Here To See The Humble Shop Demo)

Humble Shop is a great for people who only have a few products or even one product to sell.  It lives up to it’s name as a super minimalistic theme which is good for beginners.  I’d highly recommend this if you have only a few products and then work your way up to something different as you need it.
Humble Shop Screenshot

 

The biggest tip for picking a WooCommerce theme is not to waste a lot of time doing it.   You should seriously spend no more than about 45 minutes picking one.  Just go with your gut on what you think looks best and has the features you need.  The beauty of using WooCommerce is that you can always switch to a new theme down the road.  So start with something easy just to get the ball rolling and get some sales coming in, then go with something more elaborate in the future.   Time is money and the last thing you want to do is waste your time contemplating tiny differences in theme designs that no one will ever notice.